'Apple Paid Gadget Guru To Feature iPod on News Shows'

Wow, what a potential PR nightmare. Technology expert Corey Greenberg said today he had been paid by Apple to demo and feature Apple products during local news appearances, but has not been paid to show the same product during appearances as NBC's "Today" show tech editor. Does it really matter that he was paid for one type of broadcast venue but not another? Does that make it ok? You decide. Read about it at MacNewsWorld. The practice of industry experts appearing on news shows and not revealing they have been paid for their appearance, endorsement or mention is very controversial.